02 November 2011 ~ 23 Comments

SEO Techniques to Tackle Google panda update


Google came up with its panda update a few months back and several website owners and bloggers saw major changes in search engine rankings for their keywords. The panda update aimed at removing highly placed low quality sites from search engines and replacing them with sites with high quality content. Google panda update derived its name from an engineer named Panda and was a resulted in algorithmic changes which affects online search results.

The traditional SEO techniques were not ideal to tackle this update and most webmasters had to rethink their SEO strategy

Google had been planning this update for some time due to the rise of numerous low quality sites to the top of search engine results. Google conducted surveys for it’s users about the sites they visited online. These surveys collected important data regarding user experience on metrics such as quality of content, bounce rate, click through rate etc. This provided Google an insight of the types of sites users like to visit. Thus, they brought in the panda update which brought favorable sites to the top of search engine rankings while low quality sites went down in their search engine rankings. The traditional SEO techniques were not ideal to tackle this update and most webmasters had to rethink their SEO strategy.

Google panda update has major changes to search engine results but it has rewarded sites with high quality content with search engine rankings. If you are someone who create quality content for your sites and use white hat SEO techniques you should not be much affected by the panda update.

choosing the right keyword is not enough for panda updateA major lesson all webmaster need to learn from this panda update is that just choosing the right keywords is not enough to reach high search engine rankings. Google now also takes a look at how you create your site and whole lot factors related to your site apart from keyword optimization before deciding on your site’s search engine rankings.

Now just creating quality and valuable content is not sufficient to achieve high search engine rankings. You have to plan and design a site which appeals to visitors and they share it on social media. Your site should entice users to stay for longer time with interesting content and great layout. Panda aims at giving users the best experience in online search results.

You should also keep in mind the various metrics that determine its user friendliness. Some of the important factors to look into are your site’s click through rate and bounce rate. Now your site won’t get ranked because you have well optimized it for the keywords that you are targeting.

Google panda update has brought major changes to the online world. If you want your site to show up at the top of search engine rankings it’s important that you apply white hat SEO techniques and work towards improving user experience at your site.

 


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 seo tips and techniques after panda,  seo techniques that work after panda

Fazal

Fazal Mayar is a young blogger that is in the make money online niche. Subscribe to his blog’s RSS Feed for more great posts.

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23 Responses to “SEO Techniques to Tackle Google panda update”

  1. Eric Vallee 3 November 2011 at 3:11 am Permalink

    Great topic. Panda really emphasizes the need for good content on a page. Too often, people think of images first when they develop pages, rather than text. Since spiders can’t read images, they may get hurt by Panda-type updates.

    See this post on content development http://bit.ly/sxZjOD

    eric@wisconsin seo

  2. Satrap from Earn Money Online 3 November 2011 at 4:54 am Permalink

    Fazal,
    I agree with most of what you said, but I think a lot of these points were at play even before the panda update. Site speed, user friendless, fresh content and so on.
    I guess, panda was a aggressive reminder to all of us what a websites should be and do.
    Thanks.
    Satrap@ Earn Money Online recently posted..53 Ways to Make Money OnlineMy Profile

  3. Social Media Marketing 3 November 2011 at 11:09 am Permalink

    Google always show latest update about search result on different topic like online business after Google Panda i am very excited stop spammer good option for white hat optimizer.

  4. Lalit from Samsung Tablet
    Twitter:
    3 November 2011 at 12:31 pm Permalink

    I agree with you Fazal that the google panda has reminded all of the bloggars what a website should look like.
    Lalit@Samsung Tablet recently posted..Samsung Tablet PC– Samsung Galaxy Tab 7.0 Plus, specification, release date, price and reviewMy Profile

  5. Aaron from Goa Carnival 3 November 2011 at 1:28 pm Permalink

    I think there is no need to panic, We should create a site or blog which gives high preference to visitor satisfaction and provide them answer what they’re looking for. In other words try to target those keywords which you think people should use to search your site and get best solution from your side.
    Aaron @ Goa Carnival recently posted..Goa Carnival 2012My Profile

  6. Daniel Wood from Video Production Services 3 November 2011 at 4:41 pm Permalink

    Aaron you got the point,. This is what Google is trying to convey with its Panda update. Focus is shifted from search engines to users. If user gets, what he was expecting before clicking to your site, bounce rate will be low itself. And obviously avg. time on the site would be high. Your click rate will also improve.

  7. Sandip from Cash Back Credit Cards 3 November 2011 at 9:08 pm Permalink

    I’ve thankfully seen a lot of people bouncing back from the Panda update. All it takes is writing more high quality content and improving link building. These changes will happen but webmasters just need to remember to always add value
    Sandip @ Cash Back Credit Cards recently posted..Santander 123 Cashback CardMy Profile

  8. Kimi from computer tutorial 4 November 2011 at 5:33 pm Permalink

    Hi Fazal!

    These tips are exactly hot topics at the moment, because a lot of webmasters have been suffered from Panda, including me.

    I hope after doing what are recommending can save my blog lol

    Thanks
    Kimi@computer tutorial recently posted..Acer Aspire One AO722-0473 Review 11.6-Inch HD Netbook (Espresso Black)My Profile

  9. Vijayraj Reddy from Make Money Online 4 November 2011 at 6:13 pm Permalink

    today another update has been made… will this stop?
    Vijayraj Reddy @ Make Money Online recently posted..Google Panda Update Again (November 2011)My Profile

  10. Adsense Tips 4 November 2011 at 11:49 pm Permalink

    The panda update seemed to mess up a lot of people in the adsense business, however if you ensure to focus on solid fundamentals and content you sites should be fine.

    Cheers

    Phil
    Adsense Tips recently posted..Senuke Nuke4me ReviewMy Profile

  11. TCP 5 November 2011 at 1:50 pm Permalink

    Google Panda is getting worst for many bloggers day by day but with correct SEO techniques it could also give you immense traffic.
    TCP recently posted..Connection Oriented and Connection Less CommunicationMy Profile

  12. Aaron from Facebook Status 10 November 2011 at 4:31 pm Permalink

    There was a panda update a few days back. I did not noticed any change in page rank for a couple of my blogs. I guess, fresh and unique content will always be the winner.
    Aaron@Facebook Status recently posted..Facebook Status for BirthdayMy Profile

  13. Azhar from medical billing services 13 November 2011 at 1:06 pm Permalink

    Google panda update was again active in October 2011. This all because Google want to dish up quality results to its users.

  14. Rizwan Sultan from farmville cheats
    Twitter:
    20 November 2011 at 4:12 pm Permalink

    Hi Fazal,

    Thanks for upadating us I am personally seo and also write content for Suresh.And now personally I totally disagree with your post Sorry But it’s my opinion.
    Rizwan Sultan@farmville cheats recently posted..FarmVille Winter Wonderland Animals Arctic Owl Wooly Mammoth Polar Hare Magellanic Penguin Greater Scaup Duck Telemark Cow Snow Chicken White Husky Arctic Seal White Wolverise amp Dole HorseMy Profile

  15. klaus from iPhone 4s pris 23 November 2011 at 10:06 pm Permalink

    Thanks for a great post.

    I have a few Danish niche sites and they are fortunately not been hit by panda this time. I’ve gotten a little better rankings.

    But the panda update focus more on quality and I think really it’s a good thing. at least in Denmark. Many of the Danish sites have been affected are pages with no quality as before was well in google.
    klaus@ iPhone 4s pris recently posted..Motorola vil lukke iCloud i TysklandMy Profile

  16. Umer from Future Of 3G In Pakistan 17 December 2011 at 9:33 am Permalink

    Panda update is affecting all the publishers. You have shared good techniques to overcome it.
    Umer@Future Of 3G In Pakistan recently posted..Future Of 3G In Pakistan | 2012My Profile

  17. project management system 29 December 2011 at 3:28 pm Permalink

    Yes,very true.Now a days,its not enough if you are building backlinks for your website.But also to take care of quality content on website.If website will have low quality content or crappy content then quality link building can not help us to improve search engine ranking.
    So I hope this blog post will help people to overcome from google panda affect.
    Thanks

  18. klaus 2 April 2012 at 10:30 pm Permalink

    google has penalized the sites with poor content. Therefore it is important to quality as you avoid being punished

  19. markt1513 7 April 2012 at 1:13 am Permalink

    yes i have many websites and do everything legit never buying links my advise is do it correctly you will reap rewards cheat and your penalised im glad panda has been used and all the cheats are being removed you hoo